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Stop Trying to Pay Freelancers in Exposure

It hurts everyone in the long run

Lin
6 min readNov 1, 2018
Photo: LPETTET/iStock/Getty Images Plus

Becoming a freelancer, even as a side gig, is probably one of the most terrifying and exciting leaps of faith you can make. The freelancing world presents a lot of freedom: freedom to do what you love, be your own boss, and work on your own time.

Unfortunately, that freedom also comes with a steep price tag.

When I began freelancing, as both a fine artist and writer, I was prepared for the struggle of finding clients. What I wasn’t prepared for was just how many people would expect me to work for free.

Did I say “work for free”? Sorry, I meant to say “work for exposure.” Oh, well, it doesn’t matter because they’re actually the same thing.

If you’ve been lucky enough not to be propositioned for what I call “exposure work,” or you just don’t see a problem with it, let me tell you a story.

Several months ago, I got a message on my Instagram account, where I sporadically post pictures of my art. My art account is pretty tiny and not somewhere I’ve invested a lot of energy into marketing my services. So, to get a message from a woman inquiring about my art was pretty exciting.

“Hi! The portrait you did of the baby is so good! Do you take commissions?”

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Lin
Lin

Written by Lin

When I’m not writing, you can usually find me hanging out with my cats

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