Instagram Can Be An Artist’s Best Friend Or Worst Enemy
How my Instagram art account failed, and what you can learn from my mistakes
I started an Instagram art account six months ago.
After a year without picking up a colored pencil, I’d started taking art lessons with a local artist. The influence of a teacher was beginning to show in my work, and I was creating some of the best stuff I’d ever drawn. I’d never had an Instagram account before — not even a personal one to post sulky, black-and-white selfies on — so it was entirely new territory for me.
My desire to showcase my work to the world coupled with the success of my artist friends on the platform led me to give it a try. Not to mention, there are plenty of websites out there that are shouting about how Instagram is the next big thing for artists. You want your work to be seen? Forget galleries and exhibitions — all you need is a decent photo, a poetic description and plenty of hashtags.
Still, I was hopeful, but not gullible. I didn’t expect to become the next Banksy, but I figured that I could amass a small following, and maybe land a few commissions if I was lucky.
Unfortunately, I didn’t even meet my already low expectations. After a couple of weeks on the platform, I quickly learned that…
